Article Marketing: What Are You Writing and Why Do You Write Them?

In the ever-evolving world of inbound marketing, article and content marketing are becoming synonymous in building a long-term relationship with your customers. What are you writing and why are you writing this content? How frequently are you submitting articles for RSS feeds? Some marketers think that the more articles they produce in the social media sector, the better it is. All too often, quantity without quality and generating a buzz or interest in your products or services retards your purpose. To be an effective article marketer you have to produce and distribute quality, compelling, thought-provoking and appealing content. Read more…

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