Ah, the fluidity of poetry found in athletics. In an effort to remove gender from the conversation when recognizing exceptional female athletes, Under Armour launched “Unlike Any” a brand marketing campaign created by Droga5, a New York City-based global advertising agency. Under Armour selected five extraordinary athletes who achieved some incredible feats in their careers: Misty Copeland, Natasha Hastings, Jessie Graff, Alison Désir and Zoe Zhang.
To make these ads more breathtaking, Under Armour turned to the following poets to tell these athletes amazing stories: Aja Monet, Kojey Radical, Dominique Christina, Aristophanes and Saul Williams. This is what I call true poetry in motion. Check out these poetically inspiring videos.